Business performance analysis
Connect growth, funnel, retention, pricing, mix, capacity, and service metrics to the decisions they inform.
Build KPI definitions, unit-economics logic, variance views, scenario questions, management takeaways, and an auditable analysis plan before working with the source files.
Generated securely through Ourea. Review AI output before use.
Start with a concrete outcome. Ourea shapes the result around the audience, context, and level of detail you provide.
Connect growth, funnel, retention, pricing, mix, capacity, and service metrics to the decisions they inform.
Define contribution margin, CAC, payback, retention, LTV assumptions, and the sensitivities that change the conclusion.
Structure actual, budget or forecast, variance amount, variance percent, prior period, and the main business drivers.
Identify volume, price, mix, headcount, cost, and timing drivers for base, upside, and downside cases.
Make periods, units, source systems, sign conventions, and KPI formulas explicit before interpreting results.
Separate price, volume, mix, rate, timing, and one-off effects so management can act on the variance.
Produce a clear list of required data, calculations, reconciliations, checks, visuals, and management questions.
Describe the period, business model, available data, comparison baseline, units, and management question.
Ourea structures KPI definitions, driver trees, variance cuts, scenarios, checks, and output views.
Use the signed-in workspace for authorized files, reconcile totals, verify formulas, and review material judgments with finance owners.
The public page creates the analysis framework from your description. Use the signed-in workspace to work with authorized spreadsheets and produce auditable calculations and charts.
No. It helps structure business and financial analysis. Validate inputs, formulas, accounting treatment, assumptions, and decisions with qualified owners or advisers.
Include the business model, reporting period, actual and comparison values, units, KPI definitions, known events, source systems, and the decision management needs to make.